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A new study led by the Geisel School of Medicine’s Susanne Tanski examines how television advertisements for alcohol affect drinking by underage youth, reports U.S. News & World Report.

According to the researchers, the article notes, a higher familiarity with alcohol ads “was associated with the subsequent onset of drinking across a range of outcomes of varying severity among adolescents and young adults.“

Tanski is an associate professor of pediatrics at Geisel.

Read the full story, published 1/19/15 by U.S. News & World Report.