Trimble and Vijay Govindarajan, the Earl C. Daum 1924 Professor of International Business at the Tuck School, are the authors of Reverse Innovation: Create Far From Home, Win Everywhere.
The article also highlights a number of innovations at GE, which is headed by Chairman and CEO Jeff Immelt ’78. Immelt, a member of Dartmouth’s Board of Trustees, was an early adopter of the reverse innovation model.
Read the full story, published 9/10/12 in The Christian Science Monitor.